Henry Parsons Crowell

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Henry Parsons Crowell (January 27, 1855, in Cleveland, Ohio – 1944) was an American businessman and philanthropist. In 1881, Crowell purchased the Quaker Mill Company, and subsequently the brand name Quaker, and launched the first breakfast cereal advertising campaign in a magazine. He also purchased the bankrupt Quaker Oat Mill Company. In 1901, he founded the Quaker Oats Company.